Visitors can experience a first-of-its-kind All-New Ford Ranger 360° racing simulator and win exclusive Ford merchandise

Published on May 11th, 2012
Ford Malaysia’s showcase of the All-New Ranger continues in its nationwide ‘Ranger versus The World’ road shows in May and June at key market centers in Kuching, Johor Bahru,Sibu, Penang and ending in Kuala Lumpur.

On display are the All-New Ford Ranger XLT automatic and manual versions. Pre-bookings for the All-New Ford Ranger will be open during road show and early bird customers will receive a special edition Casio G-Shock watch worth RM750 upon registration.

Visitors to the road show will not only get a close-up look at the All-New Ford Ranger but can also try out a first-of-its-kind All-New Ranger 360° racing simulator, allowing visitors to virtually experience some of the worst traveling conditions, such as racing down a dirt track.

In line with the theme of ‘Ranger vs. The World’ and the capabilities of All-New Ford Ranger in taking on major obstacles, visitors to the roadshow will be invited to participate in strength challenges. Participants of the strength challenges and racing simulator stand to win exclusive Ford merchandise in a series of contests held during the road shows.

Details for the upcoming Ford ‘Ranger versus the World’ road shows in May and June are as follows:

Date Venue
16 – 20 May 2012 Boulevard Mall, Kuching (Centre Court)
6 – 10 June 2012 KSL Mall, Johor Bahru (Centre Court)
6 – 10 June 2012 Star Mall, Sibu (Centre Court)
20 – 24 June 2012 Queensbay Mall, Penang (Centre Court)
27 June– 1 July 2012 MidValley Megamall, Kuala Lumpur (East Entrance Atrium)

“These road shows are part of the lead-up to the All-New Ranger launch and Ford has invested heavily so consumers across Malaysia can experience our promise of ‘Built Ford Tough’.  The All-New Ranger launch will springboard Ford’s global brand promise, Go Further in Malaysia, a very important market in the APAC and ASEAN region for Ford and one that is well positioned for significant economic growth,” said Hal Feder, Director, Ford Export & Growth Operations during his recent visit to Malaysia.

In addition to two display units of the All-New Ranger, Ford also showcased the Fiesta and Focus as well as the Mondeo and S-Max, both of which featured the uprated EcoBoost engine.

The All-New Ford Ranger road show is designed to boost Ford’s Malaysian business after a strong 2011 where overall sales rose 145 percent to 7,188 units, Ford’s best full-year performance since 1997.

With a high performance engine and interior comfort to complement the tough and durable build, the All-New Ford Ranger is a perfect choice for both the urban warrior and the outdoorsman.

For the full listing of All-New Ford Ranger road shows happening nationwide, visit


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