Subaru Palm Challenge Determines Malaysian Finalists For Asian Face-off

Published on October 2nd, 2009

Ten finalists have been determined last Saturday out of 40 hopeful contestants in the Subaru Palm Challenge, held at The Curve in Petaling Jaya. The finalists will represent Malaysia at a regional level, in the ‘MediaCorp Subaru Impreza WRX Challenge -The Asian Face-Off’ on October 31 where a Subaru Impreza S-GT and cash prizes worth up to SGD22,000 (around RM54,300) will be given away.

Motor Image Malaysia and Indonesia Jimmy Halim (In black) posing for picture with participants before the event

Organised by Subaru’s sole distributor, Motor Image Sdn Bhd, the palm challenge required endurance, stamina and drive, where contestants were required to place their right palms flat on palm decals on the Subaru Impreza S-GT, while going through endurance tests at regular intervals during the elimination rounds.

“The challenge, which began with 40 contestants at 11.30am, got tougher when participants were asked to perform tasks such as standing on one foot, balancing ping pong balls on spoons in their mouths and blowing off ‘sticky’’ notes pasted on their foreheads,” said Motor Image Malaysia and Indonesia general manager, Jimmy Halim.

40 participants took part in the Subaru Palm Challenge

He added that the participants were only given a five-minute-break after six hours to eat, drink and use the restrooms.

After nearly 10 hours of standing under the sun and putting their endurance level to the test, 10 finalists were determined. I would like to commend all contestants for their sporting spirit and hope that one of our 10 finalists from Malaysia will drive home the Subaru Impreza S-GT,” Jimmy said.

"It's mind over matter" - Muhammad Adzraf Tahir, one of the Subaru Palm Challenge finalist

The Subaru Palm Challenge is the second to be organised in Malaysia. “We had a fantastic response to our initial Subaru Palm Challenge last year and are very pleased that we are able to bring it back again this year to give Malaysians another opportunity to win this outstanding car,” Jimmy added.

"Where's No 4?"

The MediaCorp Subaru Impreza WRX Challenge -The Asian Face-Off’ will involve contestants from seven other countries in the region – Singapore, Indonesia, Thailand, Philippines, Hong Kong, China and Taiwan.

text & pix: Motor Image


  1. Posted by Dawn James on May 8th, 2010, 04:53

    I love all things Subaru, and love this article, but cant see many comments. Any hoo great stuff. Ill pass this on to a friend or two


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