Special defensive driving course for compact car owners in conjunction with introduction of new Shell Helix HX7 E synthetic-technology motor oil

Published on January 19th, 2012

Thirty lucky participants will have the opportunity to take part in a special defensive driving course dedicated to compact cars organised by Shell Helix in conjunction with the introduction of the new Shell Helix HX7 E synthetic-technology motor oil.

In order to win an exclusive invitation to the one-day Shell Helix D-Academy defensive driving course worth RM1,000, participants will have to go to the Shell Helix D-Academy Facebook page, upload a photograph of their cars and decorate it with the available tools. The thirty most creative entries received from now till January 29, 2012 will be declared winners.

At the Shell Helix D-Academy, professional driving instructors will share valuable defensive driving skills, both in theory and in practice with the participants. Participants will take home life-saving knowledge which will make them better drivers on the road, something that our nation really needs.

Participants will learn how to control their vehicles in adverse driving conditions, in this particular case, compact cars with lower displacement engines and equipped with fewer advanced features. Shell Helix believes that protection should not only be given to the engine but also to the driver.

The new Shell Helix HX7 E engine oil with its 5W-30 grade is formulated with special synthetic base oils and friction-reducing molecules and has low viscosity at low temperatures. This simply means that the engine oil will be thin enough to flow during morning start-ups and thick enough to protect the engine’s metal surfaces from friction when it is hot.

The Shell Helix HX7 E is also equipped with active cleansing agents that prevent dirt particles from sticking together to form sludge. Overall, the Shell Helix HX7 E is able to offer up to 19% more protection than other synthetic-technology oils tested, 1.8% more fuel economy compared to a 15W-40 mineral oil and smoother power delivery with reduced emissions.

According to Ms Seow Lee Ming, Cluster Marketing Manager, Shell Lubricants SEA-South, the new Shell Helix HX7 E was specially developed to cater to discerning compact car owners who wanted a better engine oil for their cars.

“The new Shell Helix HX7 E is competitively priced and yet able to deliver instant and tangible benefits in the form of greater fuel economy, engine responsiveness and better performance and protection throughout the oil-change interval,” she said.

For the past 60 years, Shell has been working hand in hand with Scuderia Ferrari in Formula One to develop top quality Shell Helix lubricants. The partnership contributed to a technological advantage over the competition as the pair developed products and technologies together for the race track that could then be transferred to the road. The new Shell Helix HX7 E is the latest result of the highly successful partnership.

Priced at RM115 per 4-litre pack, the new Shell Helix HX7 E is available from all Shell petrol stations and authorised service centres and workshops nationwide.

For more information on the Shell Helix D-Academy promotion, simply go to facebook and key in Shell Helix D-Academy.

words & pix: SHELL Malaysia


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