Rakan Trafik PSA Competition

Published on January 28th, 2010


The objective of Rakan Trafik PSA competition is to encourage greater participation among undergraduates on issues relating to road safety as well as to provide them opportunity in presenting their creative ideas, understanding and critical evaluation on the various aspects of road safety issues.

Themes for PSA:

  1. Improper usage of helmet
  2. Turning without signal
  3. Driving without fastening seat belt
  4. Using handphone while driving.
  5. Turning without stopping at junction

All PSA have to be in scope of the themes above.


Rules and Regulations


1. Contestants must be students of private or public institutions of high learning in Penang.

  1. PSA can be produced by individual or a group of not more than 3 persons.
  2. The length of PSA must be not more than 60 seconds.
  3. The PSA must be in video format.
  4. The competition will begin from 1st February 2010 to 05th March 2010.
  5. The final date of submission is 5th March 2010.
  6. The video must be in CD submitted either by hand or mail to:

Kempen Rakan Trafik USM

Dr. Hasrina Mustafa

School of Communication

Universiti Sains Malaysia

11800, Pulau Pinang,


  1. All PSA submission must be attached with completed registration form.
  2. A sample of PSA is shown in the official website : http://www.usm/my/comn/comec/index.html
  3. All submissions are final. Further changes are not allowed.
  4. The organizer will not be liable to any errors or failures occurred during the submission of PSA.

Judging Criteria

1. Entries will be judged based on their relevance to the theme, creative strategies techniques, and originality. Emphasis will be placed on relevance to the theme.

2. Judging will be done on an anonymous basis.

3. The decision of the judges will be final and no further correspondence will be entertained.

4. The organizer reserves the right to disqualify any entries, if the contents are not relevant or contain any element that against public interest.

5. The copyright of each video submitted belongs to the organizer.

6. Organizer reserves the right to use/reproduce/exhibit the videos submitted for any artistic or non-commercial purposes. The producer will be duly acknowledged for his/her contribution without monetary compensation.

7. Each person is entitled to win only one prize of the higher value.

8. Organizer reserves the right to change the prizes of the same values without prior notice.

For further enquiries regarding Rakan Trafik PSA competition, please send your emails to[email protected]




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