NASIM to launch 5008 at KLIMS 2010

Published on November 26th, 2010

Peugeot 5008 All Set To Make Its maiden entrance into domestic premium MPV market

NASIM Sdn Bhd, the official distributor of the Peugeot brand in Malaysia, will launch the award-winning and highly acclaimed Peugeot 5008 at the 2010 Kuala Lumpur International Motor Show (KLIMS), marking the French carmaker’s entry into the domestic premium MPV market.

The seven-seater 5008 is a new interpretation of the MPV, and is said to set itself apart from its competitors in terms of power, luxury, comfort, practicality and safety.

“The new 5008, like its sibling, the 3008, has won numerous awards abroad, and features cutting edge technologies to enhance comfort, convenience and safety,” said SM Nasarudin SM Nasimuddin, CEO of Nasim.

With an indicative price of a reasonable RM165,000, which is a fair price for a premium European badged MPV, the Peugeot 5008 should have no problems in making headway in the premium MPV segment, and in attracting the targetted potential buyers who are on the lookout for a premium SUV to transport and move the family about without a fuss. The Peugeot 5008 has a modern and refreshing design, clearly evident through its exterior, as the front portion of the 5008 features attractive profiled headlamps, a steeply plunging bonnet, a chrome-detailed grille and 17-inch alloy rims to exude both a sporty and premium appeal.

The vehicle’s profile portrays an elegant styling line which begins at its behind, the rear door, before accentuating on the wing and passing onto the rear to add a touch of dynamism to the 5008’s side profile.

The 5008 cabin features a luxurious interior equipped with avant-garde technologies and exemplary modularity. The overall ambience in the 5008 is enhanced as a result of its stunning 18 sq ft panoramic glass roof and plush yet comfortably soothing leather interior.

The instrument panel in the 5008 is extended by the design of the elegant centre console with a flowing design to focus around the needs and easy reach of the driver.

Technology and entertainment is a key characteristic of the 5008’s interior, with the inclusion of two seven-inch LCD screens located in the front seat head restraints, two Bluetooth wireless headsets, and a connection console which can be connected to a DVD player or video-gaming consoles. This makes the Peugeot 5008 just as attractive and as well-equipped as the various Japanese grey import, luxury MPV’s which have dominated the luxury MPV market segment for the last couple of years.

The connection console makes it possible to connect two video sources simultaneously making each screen independent in terms of the image shown. That way, one passenger can, for example, watch a movie while the other plays a video game.

The 5008, which was awarded MPV of the Year by the UK’s What Car? Green Car of the Year Awards 2010, features a head-up display unit (HUD) which displays essential driving information such as speed, cruise control/speed limiter and Distance Alert.

Distance Alert is a technology which assists the driver in ensuring the 5008 is within a safe distance from the vehicle ahead. This technology is made possible by a radar located behind the lower front bumper panel which measures the time in seconds between the vehicle in front and then transmits this data to the HUD. This non-intrusive alert system, which can be set between 0.9 seconds and 2.5 seconds, will alert the driver if the 5008 gets too close to the vehicle in front.

Another feature of the 5008 that makes it stand out is its Available Space Measurement aid. Through the use of two sensors on the sides of the front bumper, a visual indication of the possibility of parking in a free space is displayed.

Other key aspects in the interior includes an electric automated parking brake as well as USB and Bluetooth connectivity to its MP3/ CD player which is connected to six speakers. The 5008 also features automatic dual-zone air-conditioning with adjustable second-row air-diffusion, which is most welcome especially in hot and humid tropical countries such as Malaysia.

The second row of the new 5008 comprises three individual seats which can be adjusted lengthwise and reclined for optimal comfort and folded into the passenger compartment floor to form a perfectly flat surface. The trunk of the 5008 can accommodate a whopping 823-litres of cargo while total luggage space is 2,506-litres with the rear parcel shelf removed and second row seats folded.

Underneath the hood of the 5008 is a 1.6-litre twin scroll turbo high pressure engine with direct petrol injection which produces 156 hp and 240 Nm of torque. This award-winning engine is mated to a six-speed transmission with Triptronic capabilities and a sport mode for increased performance.

Drivability of the 5008 is further enhanced due to its exceptional body rigidity which enhances road holding but reduces body vibrations. Peugeot’s engineers have fine-tuned the car’s suspension to make it a safe and efficient road-holding MPV, comparable to that of a saloon.

For safety, the 5008 has a five-star NCAP safety rating, six airbags, Hill Start Assist, Electronic Stability Program (ESP), Anti Brake Locking System (ABS), Electronic Brake Distribution (EBD), Electronic Brake Assist (EBA), Anti-Skid Regulation, Dynamic Stability Control (DSC), and anti-whiplash front seat headrests. Fuel consumption on a mixed cycle in the 5008 is rated by Peugeot at 7.9-litres per 100 km.

Enjoyed by families and loved by drivers, the 5008 can be viewed exclusively by eager and interested Malaysians at the upcoming KLIMS 2010 from Dec 3 to 12.

words: Azdee Amir  pix: Peugeot

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