Meccanica Verghera Agusta is back!

Published on July 25th, 2010

I never had a thing towards bikes all my life. Although I don’t mind bicycles and mountain-bikes, simply because it is powered by me and can’t really go that fast to severely hurt me to death, which is completely the opposite of what motorbikes can do let alone superbikes when shit does happen. These two-wheeled vehicles will put you out there among the elements as you go over that gender changing speed, but that is what most of these hardcore superbikers want.

They love it to bits. Like every bit of it. Really.

That brought me to this flag store launch in Taman Tun Dr. Ismail, Kuala Lumpur, which is only two minutes ride on my mountain-bike from my home.

MV Agusta had open its first ever flagship in the region and it being Italian, sexy, and all the good things to say about Italians, I simply needed to see this for myself. But before that here is little bit about MV Agusta to begin with.

The company has been around since 1945, with its manufacturing plant located near Milan in Cascina Costa, Italy. The company began as an offshoot of the Agusta aviation company, which was formed by Count Giovanni Agusta in 1923. The Count died in 1927, leaving the company in the hands of his wife and sons, Domenico, Vincenzo, Mario and Corrado. Count Vincenzo Agusta, together with his brother Domenico, formed MV Agusta at the end of the Second World War as a means to save the jobs of Agusta’s firm’s employees, and also to fill the post-war needs for cheap and efficient transportation. The company manufactured small-displacement, Cafe racer style motorcycles (mostly 125 to 150 cc) through the 1950s and 1960s. In the 1960s, small motorcycle sales declined, and MV started producing larger displacement cycles in limited quantities. Motorbikes with  250cc displacement were produced, and was followed by 350cc twins. Bikes with 600cc displacement followed after that, and later evolved into 750cc. These bikes are extremely valuable today.

And to this day, the sexy Italian models (the bikes that is) which are the updated F4 series, the naked Brutale series and the ever-so-awesome F4 Claudio Castiglioni, or F4CC in short, continues to be MV Agusta’s flagship models. The F4CC is a limited production bike of which there are only a hundred of these babies in the world, and one of it is in this flagship store located in TTDI.

Better come over to see it to believe its wonder. Gosh, I’m beginning to like bikes now! These MV Agusta bikes are considered to be art on two wheels, and most would consider it to be the most beautiful bikes ever designed, with performance to match. Scroll down to see the video and you’ll know exactly what I mean. You just gotta love those laser exhaust pipes on the F4!

These two-wheeled Ferraris are being distributed by Mofaz Motosikal Sdn Bhd, or commonly known as MOMOS. They are the official distributor for Asia. The flagship store is also backed by the 3S concept (sales, service and spare-parts). Their mechanics have been trained in the arts of MV Agusta and will continue to receive updated trainings every six months.

Dato’ Nik Izani Nik Ibrahim, MOMOS’ director, said that, “MOMOS has enjoyed the patronage of MV Agusta over the last 20 years as a result of our commitment in successfully placing the brand amongst the most coveted motorcycle brand in Malaysia. The exclusiveness of the MV Agusta brand verily appeals to the discerning clientele, who demands for only the best, and as such, only the best is offered by MOMOS to owners of MV Agusta motorcycles and prospective buyers.”

If money is no object and me being a new fan to superbikes now, I would throw in some cold cash to buy two MV Agustas and put one in my living room and one for the road. Of course, my mountain-bike will have to go someplace else. I’ll need the space, you see. For all you other bike manufacturers out there, get ready to be smoked by MV Agusta bikes.

For more details of the MV Agusta line-up, please email your query to enquiry (at) www.mofaz.com or call MOMOS at +603 7725 8507 during office hours.

text: Jeo  pix: Syafril Ismail

http://www.youtube.com/watch?v=s4kJqTiL38k&feature=related

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