MASERATI official car of the 10th Malaysia International Gourmet Festival

Published on September 17th, 2010

Maserati, one of the world’s renowned luxury brands, will be spicing up the 10th Malaysia International Gourmet Festival as the Official Car.

Since it began 10 years ago, the MIGF has successfully carved a niche for fine dining establishments within the country and has elevated the standards of the gastronomical experience that matches the best in Paris, London and New York.

This time, the NAZA Group of Companies, adds its credibility in handling some of the world’s most popular automotive brands, into this annual F&B experience.

Touted to attract over 150,000 fine dining aficionados around the region, these high society foodies can now travel from one restaurant to another in style as Maserati has been exclusively made the Official Car for the festival. The presence of the Quattroporte and Granturismo further adds to the glamour and splendour, with the mere mention of the brand whetting the appetite of the most discerning car connoisseur.

“Maserati is a brand that is close to a century old. The brand’s heritage of finesse and passion mirrors the exact emotions that brew within each of the 30 Magical Chefs’, who will be showcasing their best culinary creations in this month long food extravaganza at the 10th MIGF,” said Dato’ SM Faisal – Joint Group Executive Chairman NAZA Group of Companies.

“As NAZA celebrates 35 years of dedication, passion and excellence, we felt that MIGF’s past decade of success warrants for us to support its present efforts in making Malaysia a world class food destination that is recognised and revered internationally, which why NAZA has selected Maserati, a globally renowned luxury automotive brand to participate in the MIGF for the very first time!” added Dato’ SM Faisal.

Officiating MIGF 2010 was Malaysia’s Tourism Minister, Dato’ Sri Dr. Ng Yen Yen and Festival Organising Chairman Dato’ Steve Day. Present at the event was Encik Zakaria Ismail, Corporate Affairs Director, NAZA Group of Companies together with MIGF 2010 committee members, sponsors and participating Chefs.

The Malaysia International Gourmet Festival will be held over 30 days from 1st – 31st October with 30 of the country’s very best restaurants taking part. Each of them will be serving up special Festival menus at extra special Festival prices throughout the month of October. NAZA Italia’s privileged clientele will be invited to dine at the Festival restaurants and to enjoy these once-in-a-year signature menus at competitive prices and at the same time enjoy bulk booking discounts and room night offers amongst other exciting promotions and offers.

The Tourism Minister YB Dato’ Sri Dr Ng Yen Yen, Datuk Steve Day and entourage was chauffeured driven by powerful Maseratis upon arriving on helicopters at the Dataran Merdeka to the Warisan Restaurant to unveil the “Magical Chefs!” thematic billboard for MIGF2010 before presenting commemorative plaques to each one of the 30 participating chefs in the Festival as well as the official car sponsor NAZA Italia.

words & pix: Naza Italia


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