CIMB-Autoworld Car of the Year Award 2010 concluded

Published on January 19th, 2011

Autoworld has recently concluded their CIMB Autoworld Car of the Year Awards 2010, which is the very first car awards organized online. The results were announced at a presentation dinner held in Holiday Inn Kuala Lumpur, Glenmarie, last Wednesday (Jan 12).

Present during the award ceremony was Datuk Aishah Ahmad, President of Malaysia Automotive Association, Abdul Karim Md Lassim, head of Auto Finance in Retail Banking Division of CIMB Bank, representative from SME Magazine, KPMG and top guns of Jobstreet Corporation Bhd (parent company of Autoworld.com.my), which was led by its chairman Datuk Ali bin Abdul Kadir.

Datuk Ali Kadir giving a speech during CIMB-Autoworld COTY 2010

Abd Karim Md Lassim, head of Auto Finance CIMB Bank

Datuk Aishah Ahmad, president of MAA, was also present at the award presentation

“Today, we are proud to see Autoworld take another big step by being the first motoring website in Malaysia to host its very own car awards – the CIMB Autoworld Car of the Year Awards 2010. This is no ordinary car awards. The results of these awards, which will be unveiled to you today, were reached by a consensus between scores given by a panel of 12 judges and votes casted online from our readers. As a further reassurance of credibility, the results have been reviewed by none other than renowned audit firm KPMG,” said Datuk Ali.

The judges were led by Autoworld’s five-time Malaysian Rally champion Y.S. Khong.

Whatever you do, don't let him tailgate you

Y.S. Khong, together with 12 other judges, took the nominated cars to various locations such as Malacca, Penang, Cameron Highlands, Kuantan and Tanjung Tualang. These routes include highway and B-road to thoroughly test these cars for both handling and safety features.

Judges consist of passionate and experienced drivers

The results were taken from the judges and 20% online voting by Autoworld members through a dedicated microsite. After one month voting period in November last year, a total of 80,000 votes were picked up.

“We were shocked ourselves to see how even with only 20% of the scoring decided by the public, they were still able to influence the outcome of results. In fact, this fulfills our initial premise that the outcome of the CIMB Autoworld Car Awards 2010 would be a ‘consensus’ between public opinion and scoring from our judges,” said Jaime Cheng, General Manager of Autoworld.com.my.

“This award simply would not be possible without the generous help of our title sponsors CIMB Bank, and also our partners, namely KPMG, Malaysian Automotive Association, and SME Magazine. We also received strong support from our colleagues in other publications, such as Zerotohundred.com, iProperty.com, Lelong.com, Motorsportchannel.com, and Fastlane of Singapore,” Jaime added.

The winners posed at the COTY Award Dinner

The results are:

1.   Best Passenger Car : Super Compact – Perodua Myvi

2.   Best Passenger Car : Sub-Compact – Ford Fiesta

3.   Best Passenger Car : Compact – Toyota Corolla Altis

4.   Best Passenger Car : Mid-Sized – Mazda6

5.   Best Passenger Car : Large Premium – Lexus LS460 Sport

6.   Best MPV : Compact / Mid-Sized – Perodua Alza

7.   Best MPV : Large – Hyundai Grand Starex Royale

8.   Best MPV : Overall Value for Money – Proton Exora

9.   Best SUV : Mid-Sized – Hyundai Tucson

10. Best SUV : Large Premium – Porsche Cayenne

11. Best Pick-up Truck – Toyota Hilux

12. Best Sports & Convertibles – Renault Megane RS

13. Judges’ Choice Award – Renault Megane RS

14. Autoworld Members’ Choice Award – Perodua Myvi

words & pix: Syawal Ahmad

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