Business Owner Named Final “BonusLink Millionaire”!

Published on March 5th, 2012

Shell Malaysia and BonusKad Loyalty concluded its third and final Bumper Draw for the “31 Million BonusLink Points to be Won Weekly” contest at the 1st Avenue Mall Penang. today. At the event, Mr Joseph Lim Cheng Lock from Penang was named the final “BonusLink Millionaire” after winning a series of fun challenges.

Joseph, a self-employed business owner was thrilled with his windfall and said, “Winning a million BonusLink Points is definitely one of my best moments. I’m elated to be named the final BonusLink Millionaire. With just the simple step of filling up with my favourite fuel, I have been rewarded with points to redeem great prizes. Thank you Shell and BonusLink!”

A combination of grand and consolation prize winners competed in a series of fun yet challenging games. The first round put contestants’ aiming skill to the test in the BonusLink “Shoot ‘Em” Game while their agility in maneuvering a miniature bike on a track was tested in the Shell V-Power Challenge. The top three scorers then proceeded to the grand finale where their knowledge of Shell and BonusLink was tested in the “Wheel of Bonus” round. Joseph scored the highest and emerged champion of the final Bumper Draw.

“Shell has a proud heritage in offering innovative fuels while rewarding motorists. Bearing this in mind, we are staying true to our commitment and have rewarded numerous motorists weekly in the”31 Million BonusLink Points to be Won Weekly” contest. By simply fueling up and swiping BonusLink cards at any Shell station, motorists nationwide stood a chance to win and redeem a variety of attractive prizes of their choice which complement their lifestyles,” said Haji Azman Ismail, Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd. “Together with BonusLink, we wish to congratulate Joseph on his win today.”

Mr Victor Goon, General Manager of BonusKad Loyalty Sdn Bhd, said, “BonusLink is proud to collaborate with Shell Malaysia. This contest allowed us to reward our loyal Members with millions of BonusLink Points. The simple act of swiping their cards at Shell provided motorists a chance to redeem attractive and fantastic gifts from our exclusive lifestyle redemption catalogue,” said Victor Goon.

As a special treat for the winners, BonusLink revealed an exclusive lifestyle redemption catalogue with gifts specially chosen for the contest’s winners. The catalogue includes items from three lifestyle themes i.e. stylish home, travel and outdoors.

The contest which ran from 16 November 2011 to 15 February 2012 saw millions of participation for the “31 Million BonusLink Points to be Won Weekly” contest. Participants simply needed to spend a minimum of RM30 at any Shell petrol station nationwide and swipe their BonusLink Cards. If they swiped at another BonusLink Partner, they stand a chance to double up their winnings. A grand total of 13 weekly winners walked away with One Million BonusLink Points each, while an astonishing number of 13,000 consolation prize winners overall.

In addition to these 13,013 winners, two series of Bumper Draws took place in Kuala Lumpur and Batu Pahat respectively where two consolation winners emerged champion and walked away with an additional one million BonusLink Points on top of their consolation win.

Shell Malaysia has taken a fresh approach to rewarding customers through its latest “Shell Pays Your Utility Bills” contest. From 16 February to 25 April 2012, the 10-week nationwide contest will see lucky winners walk away with Grand Prizes of RM20, 000 cash every week. For more details and to participate, visit your nearest Shell station today.

For more information on Shell’s upcoming activities, log on to and for information on BonusLink, log on to

words & pix: Shell Malaysia


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